MLB Tonight Promo 2012
The MLB Network asked Perception to develop a high-tech overhaul for their MLB Tonight promotional package. Perception stepped up to the plate and began constructing a new suite of spots. Surrounded by complex layers of interface graphics, the hosts become the architects, controlling the MLB Networks vast archive of baseball data. The process included some thoughtful design development, a shoot featuring MLB Tonight's 5 key personalities, a brisk edit, and some very thorough compositing and animation. Ultimately, Perception handed over a hero 30-second spot, as well as a season’s worth of modular promo material.
Motion Graphics, Design, Animation, VFX, Interface, Infographics, UX, UI, MLB, MLB Tonight, MLB Network, Basbeall